Video Presentation: How Independent Hotels Can Drive Direct Bookings With Metasearch
by Pete DiMaio
Hotel metasearch is a fundamental tool in creating a strategy to dominate the search results page and traveler’s booking journey. In fact, Metasearch is mandatory for any hotel that is looking to maximize direct bookings.
Pete DiMaio presented at the Ocean City Hotel-Motel-Restaurant association 2023 Expo, where he details what hotel metasearch is, how a hotel of any size can participate, and the performance that can be expected.
Metasearch
Matters For Hoteliers
Ready to get started with Metasearch?
Hotel metasearch engines, such as Google Hotel Ads (GHA), TripAdvisor, Trivago, and other systems, are fundamental tools for finding new guests and driving direct bookings. Smart hoteliers know that a commanding presence on metasearch means guests looking for your property won’t be lured away by Online Travel Agencies (OTAs) or other competitors.
TravelBoom has created partnerships and developed strategies that have a proven track record of success in helping independent hotels not only appear in metasearch but also deliver an impressive return.