TripAdvisor is setting the stage for a year full of changes in 2018. They launched a major new initiative at the very end of 2017 with Sponsored Positions and are now in the process of completely revamping their internal structures. Today we are going to discuss some of the most notable changes we are seeing…
Hoteliers – If you had one hotel marketing related wish, what would it be? We asked. You responded. Here are some of the best answers we received from hoteliers and industry experts. We break them down and have some fun in the festive episode of the Fuel Hotel Marketing Podcast. CLICK THE PLAY BUTTON BELOW…
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Another year, another 12 months packed with hotel marketing news and events. Stay up to date by checking our top hotel marketing blogs for 2017!
In a shameless effort to newsjack the hysteria revolving around the release of Star Wars The Last Jedi, the Fuel Hotel Marketing Podcast this week is trying to draw comparisons between the galaxy far, far away and hotel marketing. Listen to find out how well we did. CLICK THE PLAY BUTTON BELOW TO START LISTENING.
Congratulations on your new hotel or resort adventure! Though inevitably a bit stressful, opening a new property is undoubtedly an exciting task.Of course, you wouldn’t ever build and open your new property and just hope people show up. Rather, you will want to have a marketing plan in place to effectively promote your property in…
In this episode of the Fuel Hotel Marketing Podcast, the Fueligans take a tongue in cheek look at what life would be like if we treated our phone reservations like we treat our website visitors. CLICK THE PLAY BUTTON BELOW TO START LISTENING. If you like what you hear, please leave a comment below, share…
Reducing friction in the booking process can happen one of two ways. Either you remove the roadblocks and make the booking process more streamlined, or you apply forward pressure through the funnel by using psychology tactics that persuade people to do what you need them to do. That’s what we’ll be discussing in today’s episode.
In this week’s episode of the Fuel Hotel Marketing Podcast, we break down Booking.com’s top 8 travel predictions for 2018.Looking for inspiration for your 2018 travel? Facilitating reservations for more than 1,500,000 room nights each day, the experts at Booking.com, the global leader in connecting travelers with the widest choice of incredible places to stay,…
What’s worse than bad analytics data? Not knowing you have bad analytics data! Today we are going to cover some common horrifying pitfalls that wreak havoc in your analytics data, making it a bloody mess. CLICK THE PLAY BUTTON BELOW TO START LISTENING. If you like what you hear, please leave a comment below, share…
Does your hotel website and the online shopping experience accurately reflect the on-property experience? Or, are you a cotton headed ninny muggins who tricks unsuspecting guests into staying with you, only to disaapoint them and have them never return to your property? Hopefully you are the former rather than the later.In this Elf-inspired episode of…
Having a consistent online & on-property experience is crucial for a hotel’s survival. Does your website experience match the on-site experience? Find out with these 5 tips.
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