Travel Trends

A potential recession is looming and hoteliers need to prepare. These tips will help you recession proof your hotel marketing and survive with smaller budgets and higher costs

TravelBoom just concluded an extensive survey to frequent travelers to uncover insights into how the rising cost of travel will impact 2022 and beyond. Over 2,000 travelers completed the survey and the data will absolutely impact how hotels adapt to inflation and rising costs. Rising gas prices, and travel costs in general, are a major…

Congratulations! If you’re reading this, business must be booming. Pat yourself on the back, pour yourself a drink and get back to work.No, that’s not a typo.While celebration may be in order, that flashing ‘No Vacancy’ sign is no excuse to freeze your marketing efforts.If you want to maximize your success, here are 8 marketing…

The Hospitality Sales and Marketing Association International (HSMAI) is one of the industry’s leading advocates for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue. One of their recent articles, entitled 8 Essentials Every GM Needs to Know About Digital Marketing Today, caught our eye and that is the subject of episode 21 of the Fuel Hotel Marketing podcast.

This is the 12th edition of Fuel’s COVID-19 Consumer Sentiment Study. As the virus continues to impact the state of travel and the hospitality industry, we want to continue to provide insights on the sentiment of consumers. We’ve asked many questions to find out how a vaccine will impact travel planning for 2021.We hope that…

The vacation rental space peaked in 2020 in the United States. According to Google Trends, “vacation rentals” saw its most popularity this year than it had seen over the last several years. Changing travel/safety protocols due to the COVID-19 pandemic has affected traveler sentiment, as travelers show a desire for a travel experience that minimizes interaction between other…

This is the 11th edition of Fuel’s COVID-19 Consumer Sentiment Study. As the virus continues to impact the state of travel and the hospitality industry, we want to continue to provide insights on the sentiment of consumers. This version of the survey was timed so that we could ask about both Thanksgiving travel behavior that…

This is the 10th edition of Fuel’s COVID-19 Consumer Sentiment Study. As the virus continues to impact the state of travel and the hospitality industry, we want to continue to provide insights on the sentiment of consumers.We hope that you find the information useful. The survey was sent out on September 17, 2020, and received…

Rising virus cases and concern of others not taking the virus seriously have likely weighed heavily on would-be travelers. So it’s no surprise in our latest consumer sentiment survey that the biggest reason people are cautious about staying at a hotel right now is: fear of guest interaction. This has been the top choice since…

Before you send that exclusive offer for the umpteenth time to your entire email database, you’re going to want to read this.Thanks to our latest consumer sentiment survey results we’ve identified the top things people want to hear from hotels right now. Staying in touch with guests on the topics they care about now will…