Podcast

Ladies and gentlemen, 2021 is going to be an exciting year and the budget battles are just starting to heat up. Departments claiming stake to budgets, vendors are jockeying for position, and accounting is demanding POs.In this episode of the podcast, we’re going to pit the Fueligans against each other to pick the five most…

Having a successful Cyber Monday/Black Friday campaign is a critical component of many hotels’ marketing strategy. It can give you a booking boost for the upcoming year and also help you fill in the soft periods. Given the current state of the industry and the pent up demand we are optimistic that this year’s Cyber…

The Fueligans recently watch the new Netflix documentary, The Social Dilemma. In this episode, they sit down to discuss their take on this controversial topic. Is social media tearing apart the fabric of society or are the producers just fearmongering to get more views? Find out what we think and learn what you can do…

There’s a lot of noise surrounding the death of third-party cookies and the chaos that this will create for marketers. In this episode, the fueligans break down what the real impact is going to be for your hotel and provide tangible advice on what to do about it. Click Here For A Crisis Management Resources…

Hotels can no longer rely on an organic demand to put heads in beds. As an industry, we need to switch our mindset from that of a gatherer to that of a hunter. In this episode, we discuss strategies and tactics that can help you and your property survive and thrive during the downturn. Click…

In our latest consumer sentiment study, we reached a massive tipping point in North American Travel. More than half of travelers are reporting that they have taken a trip since the COVID-19 pandemic began. We discuss this data and a whole lot more exciting news in this week’s episode of the Fuel Hotel Marketing Podcast.

Thanks to our latest consumer sentiment survey results we’ve identified the topics people want to hear from hotels right now. Staying in touch with guests on the topics they care about now will keep your hotel top-of-mind, as well as improve your hotel’s chances of more bookings now and in the future. Click Here For…

In our continuing look at consumer sentiment during the coronavirus outbreak, we are beginning to see some positive signs of recovery. After recently taking a major hit from the uptick in COVID cases and the negative media coverage, consumers are beginning to travel again. In this episode of the Fuel Hotel Marketing Podcast, the Fueligans…

Don’t worry, it’s not the death of SEO and it’s not another portmanteau with some random word strung together with ‘geddon’, like mobilegeddon. In fact, hotel SEO is very far from being dead and there’s new information from Google that should have good marketers very excited. Google is preparing to make a major change to…

You already know that the Fuel Hotel Marketing Podcast is the #1 podcast in the world for all things hotel marketing. But, did you know that there’s another show that the Fueligans enjoy almost as much as our own? Thinks Out Loud with Tim Peter is smart and snappy and offers great insights into marketing…

Fuel recently released volume 7 of our consumer sentiment study and it’s a real eye-opener. Just when we all thought things were heading in the right direction, the cases of COVID began to increase and the mainstream media changed it’s narrative to be very anti-travel. This has had a dramatic impact on consumers and their…

   In the latest issue (June/July) of Fortune magazine, the CEOs of the 2020 Fortune 500 list were asked how the world is going to change due to the COVID pandemic.  You can read the full article here, https://fortune.com/2020/05/14/fortune-500-ceo-survey-coronavirus-pandemic-predictions/.  But first, here’s our big takeaways and how they may impact the hotel industry. Click Here For…