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Using these targeting options can quickly become overwhelming. If you need help with refining your ad targeting, contact TravelBoom today!

Google has just added some more ammo to our hotel PPC arsenal. Find out how you can deploy these 3 tactics into your PPC strategy today!

Following fast on the heels of last week’s Google announcement of the rebranding of Google AdWords to Google Ads, yesterday’s Marketing Innovations Keynote announced a plethora of new product names and new features as Google revamps their entire marketing ecosystem.There are four new campaign types rolling out within Google Ads (previously known as Google AdWords):…

It’s renewal time for TripAdvisor’s Business Listings for many properties and the prices are going up significantly. However, that’s not all that’s in the news, we at Fuel have been seeing a lot of odd happenings at the world’s biggest travel review system. Let’s look specifically at what we and our clients are seeing…

Many people in the hospitality industry are dismissing the recent report on Hotel News Resource regarding the “Antitrust lawsuit filed against six major hotel chains” as a frivolous lawsuit without merit. While I agree with the sentiment that this case shouldn’t be allowed to exist, unfortunately, the law may not be on our side. Having…

Join thousands of raving fans and tune into the hotel industry’s #1 podcast! Check out our recap of the top podcast episodes for 2017 – and subscribe today!

Another year, another 12 months packed with hotel marketing news and events. Stay up to date by checking our top hotel marketing blogs for 2017!

Having a consistent online & on-property experience is crucial for a hotel’s survival. Does your website experience match the on-site experience? Find out with these 5 tips.

Advertising in the travel space has never been more complex. Download our guide & learn how to align your hotel marketing with the travel shopping journey.

The Facebook Pixel is a great way for hotels to reach a warm audience. Learn more about the Facebook Pixel, how to create a pixel, & how to create custom audiences.

With over half of search traffic happening via a mobile device, it’s crucial for hotels to optimize sites with a mobile-first mindset. See our top tips for success!