Blog

Another year, another 12 months packed with hotel marketing news and events. Stay up to date by checking our top hotel marketing blogs for 2017!

Having a consistent online & on-property experience is crucial for a hotel’s survival. Does your website experience match the on-site experience? Find out with these 5 tips.

Advertising in the travel space has never been more complex. Download our guide & learn how to align your hotel marketing with the travel shopping journey.

The Facebook Pixel is a great way for hotels to reach a warm audience. Learn more about the Facebook Pixel, how to create a pixel, & how to create custom audiences.

With over half of search traffic happening via a mobile device, it’s crucial for hotels to optimize sites with a mobile-first mindset. See our top tips for success!

Does your hotel’s booking engine live on a separate domain? If so, you’ll need to take a few steps to ensure Google Analytics is tracking properly.

Hotel SERPs are a crowded space – how can your hotel gain more traction? We cover how you can gain more space in engines from a paid & organic perspective.

Travel trend alert – Google’s foray into the world of online travel bookings begs the question, will Google eventually become an OTA? Find out here.

Travel trend alert – Travel startups like Airbnb have mastered the personal touch. How can hotels compete? See easy personalization ideas & trends here.

Are hotel loyalty programs a think of the past? In our recent study, we explore how guests perceive loyalty and what guests really want from a hotel.

Travel trend alert – Loyalty programs are the up and coming battle ground for hotels. Read about the latest trends for hotel and resort loyalty programs.

Shocking as it sounds, the latest research by Fuel Travel and Flip.to shows that on average leisure travelers are only visiting 4.4 unique sites before booking. This is a massive decline from the past where research suggested upwards of 38 sites…